Factors behind a successful online shopping experience – download a survey


What do Finnish online shoppers actually want? Which factors lie behind a successful shopping experience? Which trends will shape e-commerce during the next few years?

We conducted a survey to find out answers to these and many other questions concerning the recipe for a perfect online shopping experience. More than 2000 Finnish consumers helped us to learn what a Finn appreciates when it comes to online shopping. Find out all the details at once.